YouTube Premium becomes pricier (and by quite a bit).
The recent price hike for YouTube Premium may affect customers significantly.
YouTube Premium costs more in the United States.
The cost of the individual plan increased from $13.99 to $15.99 per month, while the annual plan went up from $139.99 to $159.99. The family plan saw an increase from $22.99 to $26.99 monthly, and the student plan rose from $7.99 to $8.99.
Google chose not to make a major official announcement but rather discreetly informed users via email.
YouTube has been increasing ads for free users and cracking down on ad blockers while also raising prices for those who pay to avoid ads.
Not long ago, the price had increased, with the last rise happening in 2023 when the individual plan went up from $11.99 to $13.99. Now, there is a similar adjustment pattern, but with a more noticeable impact on finances.
The service still provides the usual features like ad-free videos, background playback, offline downloads, and ad-free access to YouTube Music. However, many are questioning its value with the increased price.
What is the situation in Brazil?
In Brazil, there has been no official change yet, but based on past events, it is probable that this adjustment will occur in the upcoming months.
Via means by way of or through.
